慾望精靈櫻桃酒禮盒

Wish Nivka Cherry Cordial PACKAGING DESIGN

「在花紋中釀出記憶，在瓶中封存祝福。」

以烏克蘭傳統花卉圖騰為主軸，透過現代視覺手法重塑傳統紋樣之美，呈現出一種古典與現代交融的視覺美學。花卉紋路象徵著烏克蘭的自然風土與手工藝文化，不僅傳遞出品牌的地域性，也喚起對家鄉與土地的情感連結。

禮盒正面特別設計成橢圓形簍空視窗，讓內部瓶身一角自然露出，營造出「探見」與「期待」的層次感。這種半開放式的展示方式，不僅強化產品本身的吸引力，也呼應了「傳統中藏著驚喜」的產品巧思。

整體色調選用沉穩藍與雪白，呼應烏克蘭傳統花卉畫作，藉此強化文化傳承與高級質感。包裝背面視覺則以手繪櫻桃插畫結合現代字體，傳達出產品的天然原料與手工釀造精神。

這不僅是酒的包裝，更是一份來自烏克蘭的祝福與故事，誠摯傳遞給每一位品味生活的品酒者。

Brewing memories in floral patterns, sealing blessings within the bottle.

Rooted in traditional Ukrainian floral motifs, this packaging design reimagines heritage patterns through a modern visual lens, creating a harmonious fusion of classical elegance and contemporary aesthetics.
The floral illustrations reflect Ukraine’s natural landscapes and artisanal spirit, evoking a strong sense of place and emotional connection to the homeland.

The front of the gift box features an oval cut-out window, subtly revealing the bottle within — a design choice that invites curiosity and anticipation. This semi-open structure not only enhances the product's visual appeal, but also echoes the idea that tradition holds delightful surprises.

The deep blue and snowy white palette draws inspiration from classic Ukrainian floral paintings, reinforcing a sense of cultural continuity and refined sophistication. On the back, a hand-drawn cherry illustration paired with modern typography conveys the product’s natural ingredients and artisanal craftsmanship.

More than just packaging, this is a heartfelt offering from Ukraine — a story and a blessing, shared with those who appreciate the art of fine living.

 

Design Agency | Fecina
Art Director | Evelyn
Executive Director | Evelyn
Project Manager | Yi Ying
Graphic Design | Hsin Tung