2025溫莎堡中秋禮盒設計
2025 中秋禮盒設計|溫莎堡
2025 Mid-Autumn Gift Box Design
以溫莎堡經典糕點造型為啟發核心,將其轉化為抽象幾何圖形,並運用不對稱、散佈排列等組合方式,輔以燙金,創造出動態的視覺效果,展現禮盒細緻度。
透過這種「去形塑神」的解構手法,不僅賦予品牌全新的視覺高度,更讓點心的烘焙工藝昇華為一種當代視覺美學。整體設計線條簡潔、結構明朗,有效避開過於地域性或節慶化的元素,適用於全年銷售及日常送禮場景。
Inspired by Windsor Castle's signature pastries, the design deconstructs their forms into abstract geometric shapes. Through an asymmetrical and scattered layout complemented by subtle foil stamping, it creates a dynamic visual rhythm that elevates the gift box's refined details.
This deconstructive approach-capturing the essence while shedding literal forms-not only elevates the brand's visual identity but also sublimes the art of baking into a contemporary aesthetic. Featuring clean lines and a well-defined structure, the design deliberately avoids overly regional or seasonal motifs, making it perfectly suited for year-round retail and everyday gifting.
- Design Agency
- Fecina
- Art Director
- Chao Yu Chen
- Executive Director
- Chao Yu Chen
- Project Manager
- Chen Yu Chun
- Designer
- Chang Hsin Tung
- Client
- WINDSOR CASTLE
- Photography
- whitehand studio
- Uploaded On
- 2026.07.10
運用不對稱、散佈排列等組合方式輔以燙顆粒雷射銀,創造出動態的視覺效果,展現禮盒細緻度。
Through asymmetrical and scattered compositions, accented with gold foil detailing, the design creates a dynamic visual effect that highlights the refinement of the gift box.
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