2027 羊年客製化燙印紅包設計
2027 羊年客製化燙印紅包設計
Year of the Goat — Customized Foil-Stamped Red Envelopes
當新年的第一道光落在山巔，羊群自雲端、花叢與火光中走來；有的昂首，有的輕盈，有的帶著如意，將六份不同的祝福送到你手邊。2027 羊年系列以手繪插畫與字形設計，讓傳統紅包成為承載情感的作品。
從紙材選擇到燙印加工，法西納將生肖意象、祝福文字與不同的金屬光澤相互搭配。六款紅包各有個性，也共同保留新年贈禮的喜悅與溫度，讓祝福隨著觀看角度與光線展現層次。
「羊洋得意」與「喜氣羊羊」選用絲絨紙，細緻柔軟的表面呼應羊毛觸感。搭配黑、金、霧銀等燙色，讓紅包不只在視覺上呈現細節，也將祝福轉化為握在手中的觸感。
Fecina’s 2027 Year of the Goat collection brings six distinct blessings to life through illustration, expressive letterforms and foil stamping. Each red envelope pairs its own character with carefully selected paper and metallic finishes, celebrating the warmth of New Year gifting.
Goat in High Spirits and Joyful Little Sheep use soft velvet paper inspired by the touch of wool. Across the collection, gold, silver, black and colored foils reveal different details as the light changes, making each blessing something to see and to hold.
- Design Agency
- Fecina 法西納設計
- Art Director
- 曹語蓁 Chao Yu Chen
- Designer
- 曹語蓁 Chao Yu Chen / 張昕彤 Chang Hsin Tung / 劉怡庭 Liu Yi Ting / 陳昱淳 Chen Yu Chun
- Photography
- 手白
第一道祝福｜羊洋得意
以戴著墨鏡、昂首挺立的羊為主角，透過微微上揚的嘴角，展現「洋洋得意」的自信與俏皮。頸間搭配日式繩結領結，呈現盛裝出席帶來祝福的含義；以燙黑勾勒鮮明輪廓，燙金點綴羊角、墨鏡與領結細節，在紅包上呈現精緻的節慶風格。
Goat in High Spirits — A goat in sunglasses stands tall, its upturned smile expressing confidence and playfulness. A Japanese-style knotted bow tie suggests arriving dressed for the occasion. Black foil defines the silhouette, while gold foil highlights the horns, sunglasses and bow tie.
第二道祝福｜喜氣羊羊
以三隻圓滾滾的小羊為主角，羊毛輪廓分別化作毛線球、雲朵與棉花造型，神情與望向的角度也略有差異，像三個性格不同的好朋友聚在一起。「喜氣羊羊」諧音「喜氣洋洋」，三羊同樂，也呼應「三陽開泰」的吉祥寓意。紙材選用絲絨紙，帶出羊毛茸茸的觸感；霧銀色羊毛搭配燙黑表情，在鮮紅底色上形成清楚對比，讓小羊更加俏皮生動。
Joyful Little Sheep — Three round sheep take the forms of a ball of yarn, a cloud and a cotton boll. Their different expressions evoke three friends gathering for the New Year. Soft velvet paper complements the woolly forms, with matte silver and black foil creating a playful contrast against red.
第三道祝福｜福羊迎春
以 2027 農曆丁未年的「丁未」二字為視覺主體，將羊角般的捲曲輪廓融入筆畫，讓生肖意象與文字造形相互交織。穿梭其間、向上舒展的火焰線條，呼應丁火之意與火羊年的特色。燙色以沉穩的暗銀襯托字形，搭配隨光變幻的雷射銀，讓火焰在不同角度下映現流動光彩，將新春的熱情與祝福凝聚於筆畫之間。
Fortune Goat Welcomes Spring — The characters Ding-Wei, naming the 2027 lunar year, incorporate curls inspired by goat horns. Rising flame lines echo the fire element. Dark silver foil grounds the letterforms, while holographic silver gives the flames a changing sheen as the light moves.
第四道祝福｜三羊開泰
以綿羊與棉花共有的柔軟形態為靈感，將三隻綿羊化作三朵盛放的棉花，以「三羊」呼應「三陽開泰」的吉祥寓意。沿著枝梗綻放的棉花，象徵新歲福氣開展、豐盛圓滿。燙色選用流轉生輝的雷射金與細緻柔和的霧銀，以金色光澤勾勒枝葉，襯托棉絮的蓬鬆輪廓，在光影變化間呈現溫暖而輕盈的新春氣息。
Three Sheep Herald Prosperity — Inspired by the softness of sheep and cotton, three sheep become cotton blossoms along a branch. The composition carries a wish for renewed fortune and abundance. Holographic gold traces the branches and leaves, while matte silver lends softness to the cotton forms.
第五道祝福｜金羊如意
以如意鎖造型為外框，將一對山羊剪影置於中央，並與羊角紋樣交織，呈現「金羊」與「如意」相互呼應的吉祥意象。兩側的中式圖樣向外舒展，象徵年節祝福與事事順心。襯線字體組成 BLESSINGS 與 PROSPERITY，搭配「丁未」印章與生肖標誌；金色燙印襯托羊首與外框的精緻輪廓，局部亮紅燙則增添光線轉動時的層次。
Golden Goat, As You Wish — A ruyi-lock frame surrounds paired goat silhouettes and horn motifs. Chinese ornamental patterns extend outward, accompanied by serif lettering and a Ding-Wei seal. Gold foil defines the intricate contours, with touches of bright red foil adding depth as the light changes.
第六道祝福｜羊啟新陽
以西式簡約美學為主軸，運用幾何線條勾勒羊的造型，並將腹部與太陽意象結合。羊首朝向旭日，太陽內融入山巒與松樹，寓意迎光而行、穩健攀升與堅韌長青。明亮的橘色紙材呼應日出暖意，雷射銀燙印透過光線折射展現流動光澤，局部燙藍形成鮮明對比，呈現兼具年節喜氣與現代美感的祝福。
Goat Greets the New Sun — Clean geometric lines merge the goat with a rising sun containing mountains and pine trees. Bright orange paper evokes the warmth of dawn. Holographic silver foil and blue accents bring movement, contrast and a contemporary character to the festive design.
把新一年的祝福，留在手心
當光線慢慢轉暗，燙印的線條仍在紙面上閃動。羊群靜靜走遠，把新一年的祝福，留在你的手心。
As the light slowly dims, the foil-stamped lines continue to shimmer across the paper. The flock quietly walks into the distance, leaving the blessings of the New Year in the palm of your hand.
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